Gentleman’s Apartment | West London

Complete design and build

Set in West London, this apartment had had little work done since the 1960’s. Our client commissioned Artichoke to review the entire space – dealing with the inefficient layout of rooms and corridors and the tired and dated decor. Although an experienced renovator, our client needed an expert in architectural joinery, so Artichoke took full control of the project and oversaw all elements of design and build.

We knew the apartment needed 21st century technology and careful planning was needed to hide tracks and equipment and incorporate clever and subtle storage throughout. Our brief was to create a comfortable, luxurious space that despite the compact size, poor layout and dated decor made the most of the lovely aspect and light.

Technical magic

As bespoke joinery specialists, we utilised clever and customised built-in storage throughout the apartment– most notably, a laundry zone hidden behind secret doors in the panelling in the hallway. Every space – even less than 100mm was used to house utilities and the equipment and wiring necessary for a smart house. Voice control oversees all environmental conditions – heating, ventilation, A/C, TV and video, lighting, shading (curtains) are all operated via a Crestron systems control unit.

Built in ventilation systems were deployed to keep the movement of air to a maximum – fans are hidden in book cases which silently circulate air to create a comfortable environment. We lowered the ceilings to hide steels and service routes for cabling which had the added benefit of adding atmosphere and intimacy.

The AV rack in the second bedroom is the hub of the AV control system. Computers, amplifiers, LED drivers and all controls are set within the AV cupboard. The system generates a lot of noise and heat so this required fresh air ventilation via a fan system to create air circulation as well as an acoustic kit fitted to minimize noise and a state of the art air-conditioning system that did not require an external condenser.


The Artichoke effect

This apartment is an excellent example of Artichoke’s breadth of expertise for interiors – from interior design to architectural joinery. Combining centuries of craft and technique with the very latest technological innovation and unlimited design imagination. We transformed the space to create a home full of delight and interest. As with every Artichoke commission, it is bespoke in every detail, designed to suit the taste and requirements of the client. We did not follow an obvious retro 1960’s scheme – our client remembered it the first time round and didn’t want a repeat.

Instead his dream was to bring the latest smart technology set in a metropolitan apartment with an Edwardian and Art Deco twist. It is a personal expression and is unique to him, with the finest craftsmanship and custom design to match his flair and suit his needs.

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